Find out how ENT specialist Dr. Michael Yerukhim utilizes minimally invasive procedures to make look and breathe better

By Laura Briedis

As both a facial plastic surgeon and ENT specialist, Dr. Michael Yerukhim has mastered both the form and function of the nose—helping patients look and breathe their best.

“We start by treating patients with the least invasive intervention first, so I can perform most procedures in a comfortable office setting,” says Dr. Yerukhim, who is a double board-certified otolaryngologist and facial plastic and reconstructive surgeon. After training at two of the country’s most prestigious medical schools—Mount Sinai Medical Center in New York and Case Western Reserve University in Cleveland—he now has his own private practice, located in Middleburg Heights, dedicated to treating issues of the head and neck, with a focus on the face and nose.

Breathe Your Best
The nose serves an important role in a person’s overall health. In addition to helping you smell and, therefore, taste, the nose is the gateway to the respiratory system, which is responsible for breathing.

“I can treat the entire scope of nasal problems,” says Dr. Yerukhim. “There are many medical issues in your nose and sinuses that can lead to the misery of chronic stuffy nose, constant drainage, difficulty breathing or facial pain.”

“There are many procedures I can do in my office that make my treatments more convenient and more cost-effective, with minimal to no downtime,” he adds. “These include Balloon Sinuplasty to treat the sinuses, the ClariFix and RhinAer procedure to treat chronic runny nose, and Latera Nasal Implants or the VivAer procedure to stiffen up the sidewalls to help patients breathe better.”

Specializing in Balloon Sinuplasty, Dr. Yerukhim uses it to expand sinus pathways and air circulation, and restore natural sinus function in a minimally invasive fashion. This procedure is particularly helpful for those with sinus headaches, as well as people who suffer from barometric pressure headaches when the weather changes.

In addition to in-office procedures, Dr. Yerukhim uses his extensive surgical expertise to address more severe nasal problems when required. As one of Cleveland’s premier rhinoplasty experts, Dr. Yerukhim is well versed in handling ethnic rhinoplasty surgeries and other more complex procedures, as well as revision rhinoplasty to revise or correct a previous surgery.

With a friendly and approachable demeanor, Dr. Yerukhim puts his patients at ease by educating them on all of the options and making sure they are part of the decision-making process. And on many days in the office, a licensed therapy dog, Wickett (a teacup Pomeranian), helps put patients further at ease.

Look Your Best
Since your nose is in the center of your face, it is one of the most distinguishable facial features. So it is no surprise that rhinoplasty is one of the most requested types of plastic surgery procedures.

As a facial plastic surgeon, Dr. Yerukhim is a rhinoplasty expert.

“Although rhinoplasty is often thought of as cosmetic, it consists of myriad maneuvers for a variety of purposes, including correcting medical issues,” says Dr. Yerukhim, noting that his patients are equally split between men and women. For example, septoplasty (internal changes) and rhinoplasty (external changes) can assist patients who have a deviated septum with breathing issues while also enhancing their appearance. Often, a patient’s insurance can cover the medically necessary portions of the procedure.

Rhinoplasty can make the nose larger or smaller, change its angle, alter the tip, correct bumps, indentations or other defects in the nose. And it also can be performed for strictly medical reasons to allow people to breathe their best.

Dr. Yerukhim also offers Liquid Rhinoplasty for patients who are candidates for this procedure, in which fillers are used to reshape the nose, without the risk, cost and recovery associated with surgery.

“These nasal modifications can improve a person’s appearance, improve breathing and dramatically improve quality of life,” says Dr. Yerukhim.

Facial Rejuvenation
In addition to procedures focusing on the nose, Dr. Yerukhim offers a full spectrum of services for total facial rejuvenation, from Botox and fillers to surgical and nonsurgical face lifts, brow lifts, neck lifts and more—all with the goal to create a revitalized, healthy and youthful look.

These procedures are geared toward reducing and eliminating wrinkles and facial folds, restoring fullness to the face, and creating more radiant skin.

Dr. Yerukhim is exceptionally qualified in Botox and fillers, including Juvederm and Restylane. As a facial plastic surgeon, he truly understands the facial anatomy and gets precise results. With the hands of a classically trained violinist, he finds the perfect balance between science and the art of facial plastic surgery to keep patients looking their absolute best.

Beyond injections, Dr. Yerukhim offers Profound RF, an innovative nonsurgical, anti-aging treatment.

One of the first providers in Northeast Ohio to offer this leading-edge option, Dr. Yerukhim specializes in this skin-tightening procedure that combines radio frequency energy with microneedling to stimulate the body to create more collagen, elastin and hyaluronic acid—the building blocks that keep skin looking smooth and youthful.

“The Profound RF treatment is used to reduce sagging, loose skin of the upper and lower face,” he says.

“In surgery we can lift, tighten and move things around, but with Profound RF we can actually improve the quality of the skin itself, making it healthier, tighter and more youthful,” explains Dr. Yerukhim.

The Profound RF procedure is an excellent option for people who are not quite to the point of needing a face lift, but still want to improve their look and skin quality in a natural but profound way.

“This is just one of the many procedures I can do in an in-office setting that helps you look and feel better,” he says. “I understand how appearance can impact a person’s self-esteem, sense of well-being and how greatly I can improve their quality of life.”

Dr. Michael Yerukhim’s medical office is located at 7215 Old Oak Boulevard, Suite A414, in Middleburg Heights. For more information, call 440-816-2776 or visit MyFacialPlastics.com.