Why a reputation for being the best Choice for real estate is everything
By Patricia Nugent
Over the past year, Christy Morek’s Choice Group Keller Williams team has doubled in size twice, expanded its coverage area, and racked up a staggering number of home sales. All indicators are currently pointing to full steam ahead in 2021.
“The pandemic has not slowed our growth,” says Christy, who has called North Ridgeville home for more than 20 years and spent the last 16 of those in real estate. “In fact, the market is so hot right now, we are selling homes without people being in them physically. The other agents and I have become experts at doing virtual tours. We’ve also adapted our in-person tours to meet every precaution against Covid.”
What is Your House Worth?
“If you want to know what your home is worth, don’t go on Zillow,” says Christy. “Their valuation of homes is significantly lower than what you can actually get, sometimes as much as $20,000-$50,000 lower. The home values are crazy.”
The Choice Group offers a free market consultation. They run the numbers to let people know how much they can get for their home, as well as make strategic suggestions for how they can attract top dollar.
“With our fantastic schools and close proximity to the major highways, North Ridgeville is such a desirable market,” she says. “As of today, there are only 41 active houses for sale here, and many of those are new construction that won’t be ready for six months. We have plenty of pre-approved buyers for these homes. Bottom line, there’s no time like now to put your home on the market.”
What’s in a Name?
When Christy was coming up with potential names for her real estate group within Keller Williams, “Choice” stood out as a perfect fit.
She says when it comes to real estate, she appreciates how just one choice could cost people tens of thousands of dollars and make the difference when it comes to finding your dream home or getting a quick and profitable sale on your current home.
“We’ve earned a reputation as the best choice in this market,” says Christy. “And we’re thankful so many have chosen us, and then also choose to tell their friends about us.”
Meet the Tenacious Team
A synergistic group of veteran and newer agents, the team at Choice Group has many things in common, especially energy and enthusiasm. They also all have roots on Cleveland’s west and south side, from Lorain County to Cuyahoga and Medina Counties.
Brandy Phillips - The newest member, Brandy joined just last month. The North Olmsted resident had lunch with Mike Mooneyham and Christy and said she knew immediately that she belonged on this team. “I appreciate how buying a home is one of life’s big moments, like marriage and giving birth, so helping first-time home buyers is a big part of the job to me.”
Alyssa Kingzett - With two years in the business, Alyssa joined Choice Group earlier this year. She specializes in the Medina area. “I recognized the talent and experience in this group and was instantly motivated by the other members,” she says.
Michael Mooneyham - A veteran with 17 years under his belt, Mike came to the group six months ago. The North Olmsted resident says his areas of expertise include first-time buyers, hard-to-sell properties, and negotiating. “The way Christy and the team put clients first really resonated with me,” he says.
Wendy Connelly - Wendy has lived in Cleveland for more than 50 years and is passionate about assisting clients in finding their dream homes. If she’s not out closing deals, you’ll find her hiking, biking and golfing.
Katie Hollo - As Wendy’s daughter, real estate is in Katie’s DNA. Coming from a sales background as well as graphic design, this new mom has exceptional people skills. “My mom has worked at a few local agencies, and always said KW had the best culture and training, so that’s why I wanted to get my start here.”
Leanne Saffer - After meeting Christy at a job fair, she wanted to join the team. Leanne loves everything about homes. “When I bought my first home, the process made me realize how much I wanted to follow this path.”
Katy Murphy - As administrative assistant, Katy started on the team six weeks ago. With a six-year background in real estate, she’s well positioned to act as the glue holding together the agents’ deals and managing transactions from contract to close. “I free the agents up from worrying about all the documentation that comes along with buying and selling homes and properties,” she says. “I wanted to be part of this team because of its positive energy. Everyone is so authentic and supportive of each other.”
Choice Group Keller Williams is located in the Gemini Tower, 2001 Crocker Road, Suite 200, in Westlake. Call 440-892-2211 or visit KW.com to contact the group.